Have you ever fallen victim to Murphy's law? Sometimes bad things just happen. "In Why Sh*t Happens," esteemed British scientist Peter J. Bentley takes readers on an informative and amusing tour through the least lucky, most accident-prone day of their lives. From sleeping through the alarm clock and burning breakfast to getting caught in the rain and navigating a slippery road...(展开全部)

Have you ever fallen victim to Murphy's law? Sometimes bad things just happen. "In Why Sh*t Happens," esteemed British scientist Peter J. Bentley takes readers on an informative and amusing tour through the least lucky, most accident-prone day of their lives. From sleeping through the alarm clock and burning breakfast to getting caught in the rain and navigating a slippery road...(展开全部)

戴夫·特朗伯，Collider.com网站的编辑，也是一名自由科学作家。 唐娜·J·纳尔逊，博士，俄克拉何马大学的化学教授，曾任美国化学学会主席，也是《绝命毒师》的科学顾问。 译者简介 单雯，西安外国语大学文学学士、应用语言学及测试学硕士，硕士期间于加州州立大学学习英语写作与应用语言学。中美富布莱特外语助教项目—犹他谷大学访问学者。现任西安建筑科技大学英语教师。 柯遵科，北京大学哲学博士，中国科学院大学人文学院副教授，中科院《自然辩证法通讯》杂志社编辑部副主任。主要从事科学史和科学哲学的研究。著作有《博尔赫斯与科学史》。

Drawing on cutting-edge neuroscience, behavioral economic, and social psychology research, acclaimed author, former Harvard professor, and think tank founder Todd Rose reveals how so much of our thinking about each other is informed by false assumptions that drive bad decisions that make us dangerously mistrustful as a society and hopelessly unhappy as individuals. The desire t...(展开全部)

杰里米·鲍伯戈（Jeremy J. Baumberg，生于1967年），剑桥大学纳米光子中心主任，卡文迪许实验室教授，英国皇家学会会员。因其在纳米光子领域所作的贡献，获杨氏奖（2013）、拉姆福德奖章（2014）、法拉第奖章（2017）。 --------------- 译者简介： 汪婕舒，美国亚利桑那州立大学（ASU）科技人文与社会项目博士研究生，工学硕士，乔治敦大学传播、文化与科技项目硕士，曾任专利审查员和科普编辑，译有多本畅销科普书。热爱科学技术，也关心科技如何为人类创造福祉。目前研究方向为人工智能（AI）的社会影响，以及AI如何帮助人类创新。

杰里米·鲍伯戈（Jeremy J. Baumberg，生于1967年），剑桥大学纳米光子中心主任，卡文迪许实验室教授，英国皇家学会会员。因其在纳米光子领域所作的贡献，获杨氏奖（2013）、拉姆福德奖章（2014）、法拉第奖章（2017）。 --------------- 译者简介： 汪婕舒，美国亚利桑那州立大学（ASU）科技人文与社会项目博士研究生，工学硕士，乔治敦大学传播、文化与科技项目硕士，曾任专利审查员和科普编辑，译有多本畅销科普书。热爱科学技术，也关心科技如何为人类创造福祉。目前研究方向为人工智能（AI）的社会影响，以及AI如何帮助人类创新。

保罗·迪肯（Paul Dicken），剑桥大学哲学博士，南威尔士大学科学史、科学哲学教 授。曾出版《科学哲学》《科学技术和医学史》《认识论》和《分析哲学》等著作

Is there a method to our madness when it comes to shopping? Hailed by the San Francisco Chronicle as "a Sherlock Holmes for retailers," author and research company CEO Paco Underhill answers with a definitive "yes" in this witty, eye-opening report on our ever-evolving consumer culture. Why We Buy is based on hard data gleaned from thousands of hours of field research -- in ...(展开全部)

Revolutionary retail guru Paco Underhill is back with a completely revised edition of his classic, witty bestselling book on our ever-evolving consumer culture -- full of fresh observations and important lessons from the cutting edge of retail, which is taking place in the world's emerging markets. New material includes: • The latest trends in online retail -- what retailers ar...(展开全部)

Is there a method to our madness when it comes to shopping? Hailed by the San Francisco Chronicle as "a Sherlock Holmes for retailers," author and research company CEO Paco Underhill answers with a definitive "yes" in this witty, eye-opening report on our ever-evolving consumer culture. Why We Buy is based on hard data gleaned from thousands of hours of field research -- in ...(展开全部)